Stories

We're guessing some higher priced crisis consultants were called into the Tiger Woods "Circle of Trust" this week to help him figure out a more sophisticated strategy than simply stalling the media. They could have simply called "The Apology Channel" we could have told them last Friday it was time to apologize, long before the camera trucks circled his house and photographs of him with attractive women were searched for across the web.
Sounds like the crisis consultants convinced the golfing legend to issue an apology, plus acknowledge personal failings, and then the requisite plea for privacy.
"I have let my family down and I regret those transgressions with all of my heart. I have not been true to my values and the behavior my family deserves. I am not without faults and I am far short of perfect. I am dealing with my behavior and personal failings behind closed doors with my family. Those feelings should be shared by us alone"
We're guessing that now the official "Tart Hunt" will begin by the media. They already have three suspects: Jaimee Grubbs, Kalika Moquin, and Rachel Uchitel
Are you ready?
Start your engines!
- NYT: Wall Street Regret-O-Meter
- Tiger Woods Issues Apology [List]
- Rush Limbaugh Says Something Offensive?
- NPR: The Year in Apologies - That’s what TAC Said!
- Geeks Feeling Blue Over “Avatar”
- Why Barack’s Hanukkah Hasn’t Been So Happy
- Who are the top three crisis consultant firms in the country?
- Slate Writer Dave Jamieson
